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We’re almost halfway through the year but it’s never too late to start building a new website for your business or revamp the old one. In this guide, we’ll share the top web design and user experience (UX) trends that you should consider on your upcoming web design project.

Say Hello To “Purposeful Motions”

This 2019, the once “experimental” advanced technology are now available to most desktop and mobile web browsers, and it has given many businesses an edge over their competitors.

If you’re not certain what these “purposeful motions are”, these are the puny movements or interactions that happen when a user hoverS the mouse on a certain area of the website, such as when you move your mouse on the photos present on our blogs. This subtle response transforms a regular, mundane website into a one-of-a-kind user experience.

Color Pop

While a minimalist website contributes a lot to the UX, sites that have utilized visual techniques through multi-step gradients, duo-toning, and color blocking have been increasing and it’s no wonder why. Aside from the browsers that allow customization with the use of HTML5 and CSS3, the unusual palettes are creating appealing impressions.

For this website, it has used the color-blocking technique which is basically about using two contrasting colors to create a card-like effect. This strategy is rarely used; however, it’s timeless and if done correctly, can give your website an fresh, new look in an instant.

Typography Technique

Gone are the days when you have to be really conscious about the font you use on your website. Now, more and more businesses, especially the ones related to beauty and fashion, are taking a stand on being bold and playful. The unusual typefaces they use have helped them not only display their brand but also, excel against their competitors.

For years, most brands have stuck to less than three typefaces but now, the striking layouts have shown us ways on how we can promote more of our brand values and voices.

High-Quality Imagery

Nowadays, photography is like a religion that’s taken seriously and the trend that stands out the most having a uniform graphic style. Rather than having too many focal points and angles, many brands are focusing on simple yet high-quality imagery that enhances and complements the brand.

While having a single focal point is usual in e-commerce, many websites are using this tend in their content and editorial images.

Meanwhile, apart from the visual effects, the web design trends this 2019 is also about leveraging the information gained from the users.

Don’t Ask The Same Question Over Again

If it’s the same user who has log in using their username and password, more or less, you know something about them already. The trend that we see nowadays is that most website avoids asking the same questions twice and use the details of the client to suggest relevant products and services. This technique does not only avoid exasperation on the visitor’s part but also smoothens the user experience.

These are just some of the trends that you should expect this 2019 and again, it’s never too late to give your website the makeover it deserves. And if you need a web design services Philippines that you can rely on, don’t hesitate to talk to us!

Give us a call at +63 2 692 2189 or send us an email at [email protected] so our professional web developer can assist you.